Funnel CRO

Tools

Conversion rate optimization for coaching, course and event funnels: benchmarks, diagnostics, page teardowns and tests worth running.

Five funnel stages drawn as a row of linked rate dials, one of them gold, multiplying through to a single revenue-per-lead bar

CRO

Funnel Conversion Rate Calculator: Opt-In, Show, Booking and Close Rates to Revenue per Lead

Work out each funnel stage rate, revenue per lead and revenue per visitor, then find the one stage whose fix adds the most revenue at your current spend.

Ray Gillespie

October 6, 20269 min read