Events
Free vs Paid Event Tickets: Why We Sell Both, and How to Split the Budget
Free tickets fill the room. Paid tickets show up. What 2026 attendance data says, and the break-even VIP model we use to get both.
Devin Alexander
8 min read
Events & Show Rates
Ticketing and pricing
Filling rooms and getting people to show: free vs paid tickets, reminder schedules, Wallet passes, event formats and selling from stage.