Paid Acquisition

Benchmarks

Meta and paid social for experts and event businesses: creative and hooks, budgets, tracking and attribution, and when to scale spend.

Six quarterly bars for Meta price-per-ad growth beside a funnel that narrows from leads to registrations, attendees and booked calls, with the last stage marked in gold

Paid Ads

Facebook Ads Benchmarks for Coaches and Education Offers (2026): CPL, CTR, CPC and CPM Trends

2026 Facebook lead costs for education offers, with method notes, Meta's price trend, and the funnel costs no table publishes: registration, show, call.

Marius Bulai

October 6, 20268 min read