Webinar Funnels

Pitch and offer

How to build webinars that sell: live, automated and hybrid formats, show-rate math, the pitch, and the follow-up that closes the buyers who didn't buy live.

Webinars

Free Webinar Registration With a Paid Order Bump: How to Offset Ad Spend

Keep webinar registration free and sell a small paid upgrade right after sign-up. Where the paywall goes, how much ad spend it recovers, how to build it.

Ray Gillespie

October 6, 20267 min read

Three doors side by side labelled pay now, finance and more info, with the more-info door in gold and dots flowing toward all three

Webinars

Webinar Pitch Structure: How to Transition to the Offer and Close (Pay Now, Financing and More-Info Rooms)

Don't end a webinar with one buy button. Give three doors (pay now, financing, more info with a closer) and control the room so nothing competes.

Devin Alexander

October 6, 202610 min read